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Resume

About Information
About Information

Hello! I’m Dr. Arjun Goswami, a doctor turned entrepreneur and marketing strategist with a proven track record of excellence in healthcare and digital marketing. I’ve managed high-value projects for leading pharma companies like Cipla and Sun Pharma, driving impactful social media strategies, executing digital campaigns, and creating innovative content tailored to the healthcare sector. As a founder, I started with a single client and grew my venture to work with top pharma companies in India.

I’ve launched over 15 successful products, managed a team of 13 professionals, created 80+ SEO-optimized blogs, produced over 100 educational videos, and designed gamification tools and AR experiences to enhance engagement for healthcare clients. I’ve also designed and developed 10 websites and achieved over a 2500% growth in social media following for my clients.

In addition, I’ve implemented cutting-edge digital marketing tactics like CGI ads, anamorphic billboards, AR filters, and interactive platforms. My expertise in product strategy and innovation has helped brands achieve significant growth and ROI. Currently pursuing an MBA, I’m combining my medical knowledge and entrepreneurial experience to lead the way in healthcare marketing and AI-powered design solutions.

From driving digital transformation to creating groundbreaking campaigns, I take pride in consistently delivering results that surpass expectations. My journey is defined by relentless passion, creativity, and a commitment to excellence.

  • Age: 32
  • Residence: India
  • Address: Delhi
  • Phone: +91 8920643082
  • E-mail: dr.goswami.arjun01@gmail.com
Experience
2024 - Present
PGP-TBM Masters Union

Awarded Founders Bursary Scholarship (50% of tuition fee) awarded to one candidate of the batch

Core member - PR committee 
Winner Position - IIM Indore (Game of Shadow)

2020-2024
Founder and Creative Head Glu Studios
  • Client Management: Successfully onboarded and managed over 20 high-value clients, including Cipla, Sun Pharma, Lupin, Mankind, Alkem, M3M etc ensuring seamless project execution and client satisfaction.
  • Leadership & Team Building: Led a dynamic team of 8 full-time employees and 5 freelancers, delivering high-quality results through strategic collaboration and efficient management.
  • Product Launches: Spearheaded the launch of 15+ products in India, including Mucinac C and Nova-D, driving increased revenue and elevating brand recognition.
  • Digital Strategy: Designed and executed impactful digital strategies for Cipla, Sun Pharma, and Terumo, enhancing doctor engagement and patient awareness through targeted initiatives.
  • Workshops & Training: Conducted two comprehensive digital workshops for top-tier clients like Cadila and Cipla, attended by over 200 marketing professionals, fostering innovation in digital marketing strategies.
  • Content Creation: Developed over 100 educational videos and materials to strengthen pharmaceutical branding and expand market reach.
  • SEO & Blogging: Authored 80+ SEO-optimized blogs, significantly improving search engine rankings and increasing online visibility for healthcare brands.
  • Social Media Growth: Achieved a 2500% increase in social media following through strategic organic marketing and impactful content development.
  • Web Development: Designed and launched 10 websites, including e-commerce platforms and B2B portals, enhancing the digital footprint and accessibility of clients.
  • Innovative Solutions: Created gamification tools and augmented reality (AR) experiences to revolutionize product detailing and improve patient education.
  • CGI Advertising: Developed 10+ CGI advertisements for clients, collectively amassing over 4 million views and driving exceptional engagement.

    Gamification in Brand Detailing: Developed two innovative games tailored for brand detailing to doctors, effectively doubling in-clinic engagement time and enhancing product recall.

2018-2019
Wockhardt
  • Successfully strategized and introduced a novel chemical entity to the Indian market, setting a benchmark in pharmaceutical innovation.
  • Conducted in-depth market research by gathering feedback from over 100 doctors on antibiotic usage across diverse medical conditions, driving data-backed decisions.
  • Evaluated competitor activities including campaigns, promotions, product launches, pricing strategies, and packaging design to craft superior marketing approaches.
  • Designed localized content for healthcare professionals, ensuring seamless agency coordination and compliance with medical standards for effective execution.
  • Organized a high-impact advisory board meeting with 20 Key Opinion Leaders (KOLs) across India, fostering valuable expert insights to refine strategies.
  • Drove a 3x revenue increase for the Neurobrosin brand within a year through innovative marketing strategies and operational excellence.
  • Developed and executed marketing plans and promotional strategies for key brands like Visodyne, Visodyne D, and Viscodyne LS, ensuring significant market penetration.
  • Achieved first place in the prestigious Digital Mastermind Award for pioneering the use of breakthrough digital technology in pharma marketing.
2017-2018
Springer Nature

Drug Safety Physician

  • Conducted over 1,000 medical reviews of Individual Case Safety Reports (ICSRs) from clinical trials, enhancing patient safety and compliance.
  • Performed analysis of over 300 Similar Event (AOSE) medical reviews, contributing to improved drug safety analysis and better patient outcomes.
  • Provided medical advice and support on more than 1,000 cases, assisting safety scientists in processing ICSRs.
Education
2024 - Present
Masters Union

Post Graduate Programme for Technical and Business Management

Awarded Founders Bursary Scholarship (50% of tuition fee) awarded to one candidate of the batch

Core member - PR committee | Deskit (Dropshipping) business in gadgets for desk needs | Revenue of ~5 Lakhs in 2 months 

2011-2017
Kasturba Medical College, Manipal

MBBS

Skills

  • 2D animation
    95%
  • 3D animation
    90%
  • Video Editing
    90%
  • Motion Graphic
    95%
  • CGI ads
    95%
  • Web Design & Development
    90%
  • Illustrations
    80%
  • Game Development
    70%
  • Meta Ads
    80%
  • Marketing
    90%
  • AR filter
    85%
  • Google Ads
    80%
  • Photoshop
    70%
  • Canva
    95%
  • Powerpoint
    90%

Languages Skills

  • English
    90%
  • Hindi
    90%

Soft Skills

  • Innovation
    90%
  • Creativity
    90%
  • Leadership
    95%
  • Communication
    85%
  • Problem Solving
    90%
  • Time Management
    90%
  • Strategic Thinking
    85%
  • Client Relations
    90%
  • Adaptability
    95%
  • Teamwork
    95%

Interests

Working out

I lost 30 Kgs and transformed my life and was featured on GQ magazine for my transformation

Table Tennis

Zonal level Table tennis player 

Content Creation

Part time instagrammer with ~13K followers

Writer

I am an avid writer on Quora with 10K + followers which helps me connect with my audience